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Ford

Ford

Ford

Ford

Ford

Mustang Mach-E launch

Mustang Mach-E launch

Mustang Mach-E launch

Mustang Mach-E launch

Mustang Mach-E

DESIGN DIRECTION / DESIGN

DESIGN DIRECTION / DESIGN

DESIGN DIRECTION / DESIGN

DESIGN DIRECTION / DESIGN

DESIGN DIRECTION /DESIGN

Ford UK launched of its all-electric Mustang Mach-E as well as the upcoming launch of 13 other electrified vehicles set to launching in 2020 with a new campaign, that carries the tagline “Bring on Tomorrow”. The work included full range of digital formats (from 16:9 to 1:1) for the Mustang and Puma range as well as the new Kuga. 

Ford UK launched of its all-electric Mustang Mach-E as well as the upcoming launch of 13 other electrified vehicles set to launching in 2020 with a new campaign, that carries the tagline “Bring on Tomorrow”. The work included full range of digital formats (from 16:9 to 1:1) for the Mustang and Puma range as well as the new Kuga. 

Ford UK launched of its all-electric Mustang Mach-E as well as the upcoming launch of 13 other electrified vehicles set to launching in 2020 with a new campaign, that carries the tagline “Bring on Tomorrow”. The work included full range of digital formats (from 16:9 to 1:1) for the Mustang and Puma range as well as the new Kuga. 


Ford UK launched of its all-electric Mustang Mach-E as well as the upcoming launch of  13 other electrified vehicles set to launching in 2020 with a new campaign, that carries the tagline “Bring on Tomorrow”. The work included full range of digital formats (from 16:9 to 1:1) for the Mustang and Puma range as well as the new Kuga. 

Ford UK celebrated the launch of its all-electric Mustang Mach-E as well as the upcoming launch of other 13 electrified vehicles set to launching in 2020 with a new campaign, that carries the tagline “Bring on Tomorrow”. The work included full range of digital formats (from 9:16 to 1:1) for the Mustang and Puma range as well as the new Kuga. 


I liaised with the creative directors to apply good social and digital practice to the edits and typography to allow Ford to become more adventurous online.

My role involved directing a design team to establish and implement new social design rules for Ford. This included all major digital and social formats and writing rules for the European markets to use.  

I liaised with the creative directors to apply good social and digital practice to the edits and typography to allow Ford to become more adventurous online.

 
I liaised with the creative directors to apply good social and digital practice to the edits and typography to allow Ford to become more adventurous online.

I liaised with the creative directors to apply good social and digital practice to the edits and typography to allow Ford to become more adventurous online.

Shown below (from top to bottom): Puma launch social video, Mustang Mach-E launch, Puma digital out of home, Puma Ecoboost online advertising frames

Shown below (from top to bottom): Puma launch social video, Mustang Mach-E launch,, Puma digital out of home, Puma Ecoboost online advertising frames

Shown below (from top to bottom): Puma launch social video, Mustang Mach-E launch, Puma digital out of home, Puma Ecoboost online advertising frames

Shown below (from top to bottom): Puma launch social video, Mustang Mach-E launch, Puma digital out of home, Puma Ecoboost online advertising frames

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